By Katie Conroy
“Katie Conroy writes about lifestyle topics and created AdviceMine.com where she shares advice from her experiences, education & research.”
Investing in tech can be a costly step for small business owners. So, if you are looking to squeeze the most helpful tech into a tight budget, it can help to know which tech steps you can DIY and which require a pro. To that end, we’ve put together a list to help you decide when to tackle tech projects on your own and when to leave those projects to more experienced hands.
Business Tech Steps Anyone Can Complete
Setting Up Dropship Sites and Secure Checkout
If you want to add products to your current website or even want to start a web-based business from scratch, choosing dropshipping services may be your best bet. That’s because dropshipping sites like Oberlo make it really simple for entrepreneurs to get started with this sort of web-based business model, and you never need to worry about finding additional space for inventory, which can include anything from electronics to home decor. Already have products and services that you want to sell online? If so, then another tech step you can DIY is to find secure payment systems that will allow your potential customers to use their credit cards or other financial accounts without worrying about their online security.
Creating Small Business Social Media Accounts
Social media is still one of the most effective online marketing tools for small businesses, and it’s a tool you can use without help from pros. You can use social media to communicate with customers for both marketing and customer service needs. Best of all, managing social media can be a simple DIY task. You just need to spend some time figuring out which platforms are most likely to reach your target audience — everything else can be effortless.
Creating a Very Basic Small Business Website
When it comes to creating your small business website, deciding between DIY or custom-built can be pretty tricky. Building your own site is a great option if you are just starting out as an entrepreneur or if you need a very basic website and you need it fast. If you think a DIY website will work for your business, using free website builders can help you trim your startup budget. Plus, most free website builders are user-friendly, which can save you valuable time as well.
Protecting Private Business Data From Threats
If long-term success is a goal for your small business, then you need to be concerned about data security. Small business data security should encourage entrepreneurs to educate themselves around current online threats, but it should also implore business owners to institute best practices when it comes to preventing data and security breaches. One such practice is the use of two-step authentication, but there are other data security measures you can put into practice all on your own, such as deleting old data and creating a data breach response plan.
Tech Steps That Should Be Left to Professionals
Recovering From a Data Breach or Email Attack
Having a comprehensive data breach recovery plan is crucial for any small business owner, but completing the steps in that plan typically requires outside assistance. For example, if your business has experienced data loss due to a successful phishing attack or email scam, you won’t be able to recover that data on your own. It takes expert data recovery experience from companies such as Secure Data Recovery to correctly and efficiently tackle this complicated task. If you do not have an IT expert on your payroll, you will need to call a data recovery service in order to recoup lost data and get operations back on track.
Customizing an Engaging Small Business Website
If creating a one-of-a-kind website is a must for your business, or if you simply do not have the time to take on this task yourself, you should consider hiring a web developer. Hiring website help can be costly, so think about what’s most important for your website and your business needs; that way, you’ll know whether to hire a developer or a designer.
Knowing when to DIY and when to get help from the pros is crucial for keeping tech costs low. It can also keep you from wasting your time on complicated tech tasks. So, keep this list handy to make the most of your budget and your time!